28 Aug 2023
Air India unveils new brand identity
Air India unveils new brand identity
Air India 10 August unveiled the carrier’s new brand identity marking a milestone in its Vihaan.AI transformation programme in partnership with FutureBrand, brand transformation company. The carrier stated “The new look reimagines the iconic Indian window shape, historically used by Air India, into a gold window frame that becomes central to the new brand design system - symbolising a ‘Window of Possibilities’”. The carrier will commence rollout of fleet branding from December with the delivery of first Airbus A350-900 aircraft.
Air India CEO & MD Campbell Wilson said “Our transformative new brand reflects an ambition to make Air India a world class airline serving guests from around the globe, and that represents a new India proudly on the global stage. The new Air India is bold, confident, and vibrant, but also warm and deeply rooted to its rich history and traditions that make Indian hospitality a global benchmark for standards in service.”
IndiGo adds Tashkent as 110th Destination
IndiGo announced the launch of a new route between Delhi and Tashkent, Uzbekistan commencing 22 September operating four times weekly as its 31st international and 110th destination to meet to the increasing travel demand between the two countries.
IndiGo Head of Global Sales Vinay Malhotra said, “We are thrilled to announce the magnificent addition of Tashkent, the capital & the largest city of Uzbekistan, as the 31st international destination in our 6E network. As a cherished cultural hub and a storied city along the Great Silk Trade-Route, Tashkent beckons travellers with a tapestry of timeless wonders to explore at the heart of Central Asia. Located in northeastern Uzbekistan, near the border with Kazakhstan, this opens a gateway for the Indian travellers to experience the enchanting charm of Uzbekistan, fostering enriching ties of commerce and culture between our two nations.”
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